Webindholdsvisning Webindholdsvisning

simple image

Webindholdsvisning Webindholdsvisning

The Blue Label and makeup

Many teens and adults use makeup on a daily basis. Therefore, we are happy to announce that there are now companies that offer makeup with the international brand The Blue Label.

Makeup and allergenic substances

Makeup can contain several allergenic substances. These include perfume, preservatives such as iodopropynyl butylcarbamate (IPBC) and formaldehyde, as well as natural contaminants such as the metals nickel, cobalt and chromium.

More and more people suffer from skin allergy towards perfumes and preservatives and people with nickel allergy may also experience problems with makeup. Makeup with The Blue Label makes it easier for you to find products, whether you already suffer from skin allergy or want to reduce the risk of getting exposed to substances that are known to cause allergy.


The risk of getting skin allergy increases the longer you are in contact with the allergenic substance. People often use makeup for long periods of time and many people also use the same products day after day. Therefore, it might be a good idea to choose products that carry The Blue Label, especially if they are products you use often and that stay on your skin for a long time.

Special requirements for makeup with The Blue Label

Makeup must of course meet our general requirements, which include the exclusion of substances that pose a particular risk of causing skin allergy. But as makeup also contains contaminants in the form of metals, special requirements apply to makeup products.

Read more about our genereal requirements

The metals nickel, cobalt and chromium are found as a natural contaminant in many of the colour pigments and colourants that are used in makeup. Since the metals are just contaminants, they do not have to be listed on the ingredient list for the product. Hence, as a consumer, you cannot actively opt out of them when you buy your makeup.

Our special requirements for metals in makeup

It is not possible to avoid natural contamination from metals in makeup. However, given the scientific research basis and our network of leading Danish and international experts in the field, we have set a limit of 1 ppm for the total content for each of the metals.

1 ppm means 1 part per million, i.e. 1: 1,000,000 or 1 mg/kg. Thus, only very small quantities of metals may be found in products with The Blue Label. With this level, experts estimate that most people suffering from allergy will not experience problems when using makeup.

Our special requirements for colours in makeup

In Europe there is no legal requirement for the specific colours used in the product to be listed on the ingredients list. Instead, the manufacturer may write “+/-” or “may contain” followed by all the colours used throughout their entire makeup range to indicate that they might be in your product.

Makeup with The Blue Label must contain information about exactly which colours are found in the product. In this way, as a consumer, you are assured of what it actually is you are holding in your hands.

Does it sound complicated to decide if there is a risk of allergy in the makeup that you use? If you choose makeup that carries The Blue Label, we have done the work for you.

Webindholdsvisning Webindholdsvisning

Find products around the world

Webindholdsvisning Webindholdsvisning

Learn about the ingredients



Download from Google Play

Download from App Store

Webindholdsvisning Webindholdsvisning

About us
The Blue Label